Yumi Adachi's brand "Upt" will be holding its first pop-up shop at Osaka's Lucua 1100!
2025.03.05
In addition, the new cosmetic products released on the official EC site today will be available in stores at Tokyu Hands stores nationwide from Saturday, March 8th! There will also be a giveaway campaign for the "Upt Original Cheek Brush"!
Mano Mano Co., Ltd. (CEO: Keisuke Tsushima, Headquarters: Shibuya-ku, Tokyo) will be holding the first pop-up shop for "Upt," a brand produced by actress Yumi Adachi, from Friday, April 18th to Sunday, April 20th at E SALON on the 5th floor of Lucua 1100 (Umeda, Osaka).
In addition, all six new products from the cosmetics line, which were released on the official EC site on Friday, February 28th, will be available in stores at Tokyu Hands stores nationwide from Saturday, March 8th. A campaign will be held in which customers who purchase two or more Upt products, including the target products, will receive an Upt original cheek brush as a gift.
■Upt Pop-up Shop Overview
<Period> April 18th (Fri) - April 20th (Sun)
<Location> E SALON, 5th floor, Lucua Ile (LUCUA 1100 5F, 3-1-3 Umeda, Kita-ku, Osaka City, Osaka Prefecture)
<Time> 10:30-20:30 *Follows Lucua 1100 business hours
We will be offering content unique to the pop-up shop, such as trial samples and original novelty gifts, for those who follow us on SNS or purchase our products. More details will be posted on Upt's official SNS in the future.
▼Official Instagram: @_upt_official
https://www.instagram.com/_upt_official/
▼Official X: ＠_upt_official
■ "Upt" cosmetics line new product release date / sales information
All six new products from the cosmetics line will be on sale at Tokyu Hands stores nationwide from Saturday, March 8th.
Customers who purchase two or more Upt products, including the new "Fluffy Cheek Palette," in-store will receive an "Upt Original Cheek Brush." The "Upt Original Cheek Brush" is an original brush that is gentle on the skin and does not irritate the skin, and is designed with a volume and shape of bristles that allow the cheeks to color beautifully. It comes with a convenient carrying case.
*Stock availability varies by store.
*The number of gifts is limited. The offer will end as soon as stock runs out.
■ New product information for "Upt"
◇Upt FLUFFY CHEEK PALETTE (2 colors) 2,200 yen (tax included)
A soft, poreless (※1) powdery cheek color with a translucent glow and matte finish
*1 Due to makeup effect
Available colors
・01 calm beach: Orange beige that gives a sophisticated impression
・02 mystic hour: Rose pink that brings out translucency
◇Upt MOIST UV ESSENCE SPF50+ PA++++ 1 type 2,420 yen (tax included)
A moisturizing veil for UV protection. A moisturizing UV essence with a skincare feel.
◇Upt GLOSSY LIP SERUM 1 type 1,320 yen (tax included)
A rich serum that wraps your lips in moisture for a plump, lustrous look
Available colors
・01 Dewy Shell
◇Upt WATERY SHEER LIP (2 new colors) 1,980 yen (tax included)
A lipstick that gives a fresh shine and long-lasting color.
Available colors
・04 taffy more: A coral orange that gives a healthy glow
・05 rosy dew: Gorgeous and elegant rose pink
■ Profile of "Upt" producer Yumi Adachi
Born on September 14th, 1981 in Tokyo.
She started working as a child model from the age of two, and made her big break in the 1994 Nippon Television drama "Homeless Child."
A line from the work became a social phenomenon, even being selected for the New Words and Buzzwords Award.
Since then, he has appeared in numerous dramas and movies as a talented actor capable of playing a wide range of roles, and his activities are diverse, including producing fashion brands.
Instagram: @_yumi_adachi
https://www.instagram.com/_yumi_adachi/
▼Upt official brand site
▼Regular purchase page (lotion, milky lotion, cream)
https://uptofficial.jp/lp?u=official_lp_3trial
▼Official Instagram: @_upt_official
https://www.instagram.com/_upt_official/
▼Official X: ＠_upt_official
■Company Profile
Company name: mano mano Co., Ltd. ( https://mano-mano.co.jp/ )
Address: 5-46-1 Jingumae, Shibuya-ku, Tokyo
Business description: Planning, development and sales of cosmetics
*This article is a re-edited version of the article published on PRTIMES on February 28, 2025, "Upt, a brand produced by Yumi Adachi, will hold its first pop-up shop at Lucua 1100 in Osaka!"
